For Immediate Release
January 26, 2009

Southside REALTORS unite to promote positive market news
Community outreach initiative showcases low rates, regional points-of-difference

Indianapolis – Current market conditions make home buying attainable for many local buyers. And an alliance of REALTORS from central Indiana’s southern communities is working to ensure that that message isn’t lost in the noise of the national financial news.

“A home is a good investment in any economy,” said the alliance. “And right now, there are lots of good reasons to buy. Mortgage money is available, and interest rates are low. Some down payment options are even as low as 3-1/2 percent.”

Alliance members crossed agency lines and shelved competition to create a collegial network of local housing experts aligned to promote the good news about the local real estate market.

“People have been inundated with troubling headlines related to the real estate landscape for months. And unfortunately, the national news is so far off our local market, buyers are not receiving accurate information about our region and might be missing out on good home buying opportunities,” said the alliance.

Further, mortgage rates are low, with traditional mortgage money readily available for most consumers.

Buyers have the potential to find a home at a great value. Because it’s a slower market period, many sellers are motivated and willing to negotiate. Plus, buyers that don’t wait can take advantage of the $7,500 first-time homebuyer credit before it expires in June 2009. Affordability has never been better – NOW really is a great time to buy a home.

For more information in the local housing market or updated daily local statistics, call a REALTOR today.